Train like an athlete.
Recover like a scientist.
HollyFit pairs you with a coach and a physician. Programs built to your phase. Peptide stacks and labs reviewed monthly. The work and the protocol — under one roof.
When you need a physician, you have one.
Your coach builds the program. Your physician reads the labs. They talk to each other — same team, same app, no third-party referral.
Get your labs.
Real lab requisition for hormones, lipids, inflammation, recovery markers. 20-minute call with your coach to read them. Phase placement on the same call — P1 build, P2 push, P3 peak, or P4 longevity.
* Yes, that's a Lab. Joke's on us — puppies are way better to look at than bloodwork.
Daily program. Weekly check-ins.
Strength, conditioning, mobility, nutrition — programmed to your phase. Your coach reviews check-ins every Monday and adjusts the next block. The physician trains alongside you — not just from a clinic.
Physician on standby. Peptides if you need them.
When labs flag opportunity — low test, recovery debt, growth hormone window — your coach refers you straight to Dr. Harrington. Provider-guided. Same app, same team.
Started by people who actually train.
HollyFit isn't a wellness brand wrapped in stock photos. It's a coach and a physician who train every day — and built the platform they wished existed. Kyle Holland programs the work. Dr. Michael Harrington reads the labs. Both lift heavy, eat real food, and run the same 4-phase model on themselves.
- —Kyle: head coach since 2018 · 200+ clients across 4 phases
- —Michael: board-certified internal medicine · trains daily, treats accordingly
- —Both run the 4-phase model on themselves before it touches a client
Whether you're chasing PRs, picking up a barbell for the first time, training to play pickleball at 70, or writing a new chapter side-by-side with your partner — we got you.
One platform. Four front doors. Same coach, same physician, same standards.
Lift heavy. Train smart. Recover like a scientist.
The wellness industry is allergic to muscle. We're not. Strength is the load-bearing variable for longevity, metabolism, and how you look in the mirror at 50.
- Real progressive overload, programmed by a real coach
- Body composition tracked monthly with DEXA-aligned metrics
- Peptide protocols when warranted — through a physician, not a forum
- Bodybuilding-community standards, medical-community oversight
The work is better together.
Same coach, shared dashboards, dual lab panels. Plan the meal, train the day, recover at the same dinner table — and write the next chapter side by side.
- Two seats on a shared coach
- Side-by-side phase tracking
- Joint lab reviews + Rx referrals
- Built for partners optimizing together
Brand new to a barbell? Welcome.
Most coaching apps assume you already know how to squat. We don't. Your coach builds form first, intensity second — so by the time you're under heavy weight, you're moving well, not breaking yourself to get there.
- Form-first technique videos with every exercise
- Beginner phase (P1) is 12-16 weeks of foundational strength
- Coach reviews every check-in video, not just the data
- Welcome to lifting — for life, not for crash diets
You're never too old for the love of the game.
Pickleball at 60. Hiking at 70. Lifting at 80. Strength is the load-bearing variable for your last 30 years — and we're here to help you keep playing the games you love, longer.
- Mobility + recovery weighted higher than peak strength
- HRV-led training, hormone replacement when warranted
- Joint-friendly progressions, low-intensity conditioning
- Built for people who plan to outlive their kids' patience
Built for the next decade of health, not the last one.
Most coaching apps are spreadsheets with a logo. HollyFit is a full health platform — wearables, labs, nutrition, video review, AI insights, all in one app, all talking to each other, all reviewed by real humans.
HealthKit, Whoop, Oura, Garmin.
HRV, sleep, recovery, resting heart rate, daily steps — all streaming into the same dashboard your coach reads. No double-logging, no exports.
Real labs. Real requisitions.
Quest + LabCorp partnerships built in. Hormones, lipids, inflammation, recovery markers — drawn quarterly, interpreted by your physician, trended in-app.
Search any food. Log any meal.
USDA-grade macro database with 400k+ foods. Phase-tuned protein/carb/calorie targets. Coach reviews your week and adjusts the next block.
200+ exercises with form video.
Every lift, every cue, every scaling progression. Programmed by a real coach — not auto-generated by a content team in a Google Sheet.
Upload your week.
Form videos, body comp shots, or just a 'here's how I'm feeling.' Your coach reviews it side-by-side with your data, notes back inside 24 hours.
Pattern detection, never autopilot.
AI surfaces what your coach should ask you about — labs trending wrong, recovery debt, training stagnation. Physician-supervised. The human still does the coaching.
A year, not a 12-week template.
Build, push, peak, longevity. Programmed across the whole calendar — so you're not running PR-cycles in March and joint-jacked in November.
Peptides, TRT, injection sites.
Log every injection, rotate sites, track how you feel against how labs respond. Your physician sees the same view — no more shouting protocols across DMs.
Your body, in real time.
An interactive 3D avatar of you — biometric overlays for hormones, recovery, injection sites, body composition. The flagship visual. Holding for post-launch.
Pick your level of concierge.
Every tier includes the app, the program, and the coach. The higher the tier, the more physician access and the faster the SLA.
- 4-phase program library
- Monthly async coach review
- Wearable + lab sync
- Self-paced peptide education
- Weekly 1:1 coach review
- Monthly lab interpretation
- Rx referral to HollyHealth
- Peptide stack guidance
- Everything in Coached
- Two seats, one household
- Shared coach + dual lab panels
- Joint phase tracking
- Everything in Coached
- Bi-weekly Rx visits included
- 24h coach response SLA
- Dedicated care manager
Stop guessing. Start optimizing.
20-minute baseline call. No insurance. Cancel anytime. The work and the medicine — under one roof.
Apply now →